Top 10 Expensive Luxury Watch Brands in the World
So yeah, this particular watch that they just, um, yes, has value for me because I wore it at the trophy shot when I won my 15th Grand Slam title, which was a record.
10. Jacob & Co
Founded by the impressive Jacob Arabo, Jacob & Co is one of the most luxurious watch brands in the world, known for its distinctive timeless pieces that cross the million-dollar mark. Some of the most exquisite rare watches boast intricate diamonds and 18 karat gold, showcasing extraordinary craftsmanship and brand loyalty.
The watch collection featuring the Astronomia Flawless Imperial Dragon has set new standards with a handcrafted globe and 266 faceted Jacob cut diamonds worth $1.5 million.
The Billionaire Timeless Treasure is one of the stunning and expensive jewelry wristwatches, featuring 57 emerald-cut yellow diamonds, 425 Asscher-cut diamonds, and a rare collection of 76 tsavorite diamonds, all painstakingly arranged in a bracelet valued at $20 million. This luxury watch took 3 and 1/2 years to be born.
9. Richard Mille
From traditional watchmaking to contemporary but no less expensive comes Richard Mille. Founded in 1999, this young watch brand breaks away from industry conventions to bring something new. Cases are big and bold, the movements incredibly complex even when they're functionally simple, and the prices sky-high.
Really, it's the styling that draws attention to Richard Mille — looking unmistakably unique even from a distance. Astonishingly, Richard Mille achieved nearly $1.4 billion in sales, capturing a 2.7% market share. This success is attributed to the brand's exceptionally high average retail price of approximately $257,500 per watch.
Some notable fan favorites include the RM11, RM67, and RM55. The RM011, inspired by a Formula 1 driver, reflects high-tech Formula 1 engineering for peak performance. It features a tonneau-shaped case, RMAC1 automatic chronograph caliber with a variable geometry rotor, flyback chronograph, countdown function, and an annual calendar with an oversized date.
The titanium movement housed in a rigid case with silent blocks includes aerodynamic pushers and a tire-like crown. Available in titanium, gold, ceramic, carbon TPT, silicon nitride, and red quartz TPT, the RM011 in titanium and rose gold has a case diameter of 40x50 mm and a power reserve of up to 55 hours.
8. Vacheron Constantin
Vacheron Constantin makes some of the most extraordinary luxury watches, known for their complications, artistic dials, and haute horlogerie creations. Vacheron Constantin's timepieces often feature intricate engravings, enameling, and gem setting, showcasing the brand's mastery of traditional watchmaking techniques.
Recently, they have completely taken over the luxury sports watch market with the success of the Overseas collection. The Overseas Tourbillon is exceptionally luxurious, crafted from grade five titanium, featuring an ultra-slim movement of just 5.65 mm and a tourbillon cage inspired by the Maltese cross.
Its 22 karat 3N yellow gold peripheral rotor reveals the entire movement through an openworked caseback with a power reserve exceeding 3 days. It features a folding clasp buckle and three interchangeable straps — titanium, leather, and rubber — for ultimate personalization.
The classic blue dial and lightweight titanium give a sporty chic comfort vibe for everyday wear. It also comes in white gold, rose gold, and steel. This luxury Swiss watch features a 31 mm diameter, 5.65 mm thickness, 30 jewels, and offers three bracelet options: calfskin leather, rubber, and polished gold.
The price for the Vacheron Constantin Overseas Tourbillon in titanium is $129,000, and the Overseas Chronograph series price starts from $90,000.
7. Jaeger-LeCoultre
Jaeger-LeCoultre is a famous top-tier remont brand ranked among the top luxury watchmakers. Jaeger-LeCoultre wrote the book on high precision watchmaking and developed the processes to even measure at high accuracy.
Surprisingly, the founder Antoine LeCoultre invented the device that allowed the measurement of a thousandth of a millimeter for the first time, earning the title of “The Watchmaker’s Watchmaker.”
The most expensive Jaeger-LeCoultre is the incredible Reverso Quadriptyque that sells for a cool $1.35 million. The Reverso features Swiss craftsmanship — a square watch with a face that flips to protect itself in an 8.51 mm stainless steel case.
The Reverso Tribute Small Seconds shines with the hand-wound caliber 822. Its opaline dial featuring Art Deco gadroons and sleek black dauphine hands nods to the 1931 original. Customizable and paired with a chic Casa Fagliano black leather or canvas strap, it’s a timeless masterpiece worth $10,600. It is also available in 18 karat pink gold with three color strap options and engravings included, priced at $22,700.
This iconic collection gave birth to a much newer Reverso series which includes an ultra-thin dual-dialed series called the Grande Reverso Ultra Thin Duoface. This two-in-one watch series has a dark dial on one side of the case, while the flip side of the case has a light-colored dial.
The Reverso One Precious Flower Collection is exclusive, featuring tropical flowers, gold leaf paillage enamel, and gem setting. Each of these masterpieces requires hundreds of hours of meticulous work, which is why only three limited editions of 10 pieces each were produced.
6. Breitling
Breitling stands out, especially among aviators, with precision and reliability trusted by both civilian and military pilots, securing its spot as one of the top luxury watch brands in the world. Breitling achieved $91 million in sales across 230,000 watches sold in 2022.
Founded in 1884 by Léon Breitling, this Swiss manufacturer has been at the forefront of chronograph development and innovation. The styling of Breitling watches consists of polished cases, bracelets, and large watch faces for improved readability with an automatic winding mechanism with complications.
Some of Breitling's most notable collections include the Navitimer, Chronomat, Avenger, Superocean, and the Premier. The Navitimer Automatic and GMT 41 capture the iconic look without the chronograph, featuring a balanced dial and standout slide rule. The GMT has a central 24-hour scale, while the Automatic boasts a clean face.
A notched bezel adds a contemporary touch with alternating polished and brushed finishes for dynamic light play. Available with alligator leather straps or bracelets with butterfly clasps and colorful dials in stainless steel or 18 karat red gold, prices start from $9,000 and reach up to $22,000 for the Navitimer Chronograph B1.
The Breitling Superocean offers exceptional water resistance and durability for deep-sea exploration.